Influencer marketing is becoming incredibly popular. Because it is so popular, many businesses are relying on influencers to market their products to potential customers and help build their business following. There are many benefits of using influencer marketing,...
Not many businesses could predict the closures and downtimes they were to experience this year. Startups and small businesses work on a limited budget, and don’t have room for any undue closures that halt their revenue streams. The COVID-19 pandemic has had an almost...
Sometimes as an entrepreneur, you have to take steps that you may not have predicted. It is ironic how we make hundreds of predictions, budgets and assumptions, without a concrete idea of how the global business environment in the future would support these...