Before the COVID-19 pandemic came and disrupted our lifestyles, routines and almost all facets of living, all businesses had a fairly reliable formula to determine the best days, methods and times for marketing their content and brands on social media. However, with...
Your eCommerce website is similar to the stores you see at the mall. Just like first impressions matter when shopping at the mall, first impressions matter here as well when people come to buy products from your eCommerce website. An attractive, well-lit window...
When you have a marketing budget, it is important that you figure out the best way to spend it. No matter what kind of business you are in, there are a few marketing essentials that will put your business on the map and ensure that you have what you need to make your...
When a customer interaction comes to a close, your first impulse may be to simply move on. Instead, make it your goal to follow up on every interaction. By taking the time to thank your customers, follow up on any issues, and implement feedback, you can turn any...