Feb 23, 2018

Business Appeal: How to Improve the Exterior of Your Company to Make It Inviting

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A good business can thrive in any type of environment. However, that doesn’t mean you shouldn’t take pride in the appearance of your company’s building. A well-maintained building can help boost customer confidence, attract new customers, and give your associates a greater sense of pride in the work they’re doing. Fortunately, sprucing up your building’s exterior doesn’t have to be hard, so long as you go about improving those aspects that truly make a difference.

Brighten It up

Sure, colors that pop might look a little odd on a residential property, but for most businesses, bright colors provide an opportunity to stand out and be noticed by potential customers. The colors should make sense- that means complimentary colors or a warm or cool color palate- but ultimately, the only limitations are your imagination. Be sure to use high-quality exterior paint to ensure the paint stays vibrant for a long time since the only thing worse than a building painted in dull colors is a building painted in vibrant colors that are totally faded.

Pave Away

Nothing sets apart a successful business like a freshly-paved parking lot by someone like Mariotti Site Development Co Inc. Fresh asphalt gives a great first impression for anyone and everyone who comes to your building, as opposed to the unsuccessful and worn-out impression that a torn up parking lot gives. In addition, a smooth and flat parking lot helps prevent damage to customers’ vehicles, as well as preventing twisted ankles from potholes. These benefits alone are enough reason to have your lot paved.

Liven Things Up

If your business is in a position that allows you to utilize live plants on the exterior, they can make a pleasant and inviting first impression for all who pass by. Whether it’s flowering plants, ferns, or even trees, showing some TLC to living things not only creates a pleasant atmosphere, but it gives off the impression that you care for more than just business and are concerned about the environment. In order to keep the effort involved to a minimum, choosing plants that can thrive outside year-round will prevent you from having to bring potted plants into your building during the cold winter months.

Add Some Glass

If you have an older building, it’s likely that the front of it is fairly sealed-off. If that’s the case, replacing wall panels with glass is a great investment to improve the appearance of your building. Large amounts of glass will ensure that potential customers can see inside and know what you’re up to. In addition, adding glass on the front will allow more natural light inside the building, creating a more pleasant working environment for your associates.

Keep It Clean

For every addition and change you make to the front of your company’s building, it’s important to keep in mind any maintenance requirements these new items might entail. Even the nicest elements can detract from the appearance of your business if they’re dirty or poorly maintained. Keep these elements in mind, though, and you’ll be well on your way to attracting positive attention that will help you grow your business.


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