4 Essential Ways to Boost Your Business Using Buyer Personas
In our last blog, we explained the importance of using buyer personas. Now, we’re going to show you how to put them to work. You can apply the knowledge you gain from creating buyer personas to many areas of your marketing efforts, but these four are the easiest to...
Buyer Personas 101: What they Are and Why You Need Them
Buyer personas can take your marketing strategy to the next level by helping you identify who your customers are and allowing you to target them in the way that calls out to their specific needs and desires. Over the next four blogs, we will teach you everything you...
Where Are Social Media Users Going in 2017? (INFOGRAPHIC)
Over the past year, the world’s top social media networks – Facebook, Twitter, Instagram, LinkedIn and Snapchat – have continued to grow at breakneck speeds. Not only are they continuing to add record numbers of users within all demographic groups, they are also...